Few stars currently earning their quotes
The majors might still meet that goal, but it hardly feels like a bull market so far.
Studios are proceeding cautiously as they wait for the SAG dispute to play itself out. And they are using economic hard times to slash talent salaries to the point where, even when the business is back, it won’t nearly be the same as it used to be. They are working through the volume of pre-strike films they put into production in early 2008 and are still in need of product for 2010 and especially 2011.
"Studios are telling us, we need movies, but they want us to proceed with projects without spending money, and without actually pulling the trigger and making commitments," said one studio-based producer with projects in limbo. "Producers have been wedged into this netherworld where it’s like hurry up and wait."
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